A new way of mobile surfing - Nokia Here & Now. With this mulit-faceted news and entertainment portal, Nokia and 12snap open up a gateway to the emerging world of the mobile internet. An enteraining combination of information, downloads and Nokia's current products and services, provides the brand with a one of a kind platform to communicate and interact with its customers. The next step in mobile technology - Nokia Here & Now. Go to nokia.mobi/hereandnow on your mobile device.
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Customer: Nokia Project: Nokia - Here & Now Services: » Concept » Design & creation » Mobile downloads & ongoing editorial articles » Mobile banners Target audience: » Young and older adults Countries: global Year: 2008 Duration: ongoing
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Gotham City is alive - in theaters and on mobile
For the launch of The Dark Knight, Nokia and 12snap realize an interactive mobile site (nokia.mobi/batman)! Particpants decide whether they want to fight together with Batman for justice or join Joker in spreading chaos. Via Mobile Missions visitors themselves take the central role in the battle good vs. evil. For the first time, 2D codes as an element of one of the tasks are being utilized in a global campaign of this kind.
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Customer: Nokia Project: Batman - The Dark Knight Services: » Conception & creation of the mobile site » Development of mobile applications » Content creation » Mobile banners Target audience: » 14-39 years » Movie lovers Countries: global Year: 2008 Duration: 4 months
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Video Shoot with Spike Lee
Access the film business with Nokia! Record a movie with your Nokia mobile und upload it to the website. The topic: Humanity in all facets. Spike Lee himself is choosing the best clips, to put them together for a full-length movie later on. 12snap creates the mobile site where Spike Lee reveals his tricks. In addition, the best shots can be watched here.
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Customer: Nokia Project: USA Social Platform Services: » Concept » Design & creation of the mobile Video Platform » Mobile Banner Target audience: 18-30 years Countries: USA Year: 2008 Duration: 5 months
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Nokia Zine 2.0 - News, interactivity & downloads
Welcome to Nokia’s mobile youth platform! It’s all about stars, music, sports, lifestyle, games – and of course mobile phones! Stories from “behind the scenes”, mixed with quizzes, sweepstakes and downloads, attracted 500.000 users to nokia.mobi/zine since January 2008. And that’s just the beginning! In the future, Nokia will offer much more interactivity and the possibility to communicate with each other.
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Customer: Nokia Project: Nokia Zine 2.0 Services: » Concept » Design & creation of the mobile site » Mobile downloads and ongoing editorial articles Target audience: 16-24 years Countries: Europe-wide Year: 2007 Duration: ongoing since 2007
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Trend-setting mobile experiments
Creative experiments focusing on the subject of mobility, this is Nokia Trends Lab.
Within the scope of this creative multimedia-spectacle, 12snap grants insights and creative power to visitors via mobile phone, such as giving them the possibility to send
in their own creations. The WAP-portal serves as art space displaying Mobile Content created in collaboration with Trends Lab artists. Bluetooth solutions at the events guarantee various interactive experiences. Mobile Marketing that pushes boundaries!
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Customer: Nokia Project: Nokia Trends Lab Services: » WAP portal » Web download center » Mobile Content » Mobile Event Activities: SMS Voting, SMS & Win, stationary and Mobile Bluetooth beamzones Target audience: 14–25 years old Countries: Europe-wide Year: 2007 Duration: ongoing
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It’s the Mobile Countdown!
Five cities, one party, a night that brought people together worldwide. With its comprehensive mobile campaign, 12snap ensured that memories of this event would be stored elsewhere than just in the memories of party-goers.
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Customer: Nokia Project: Major New Year’s Eve events programme in 5 cities: "Nokia New Year’s Eve" Services: » WAP portal incl. mobile content » Bluetooth activation at the event » SMS & MMS boards during the concerts » Download centre Target audience: Young adults Countries: China, India, Germany, Brazil, USA Year: 2006 Duration: New Year’s Eve
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Music Festival 2 Go
12snap accompanied Nokia customers during the Nokia Trends Music Promo with an extensive mobile campaign, while SMS/MMS greetings from festival-goers could be viewed on the event displays.
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Customer: Nokia Project: "Trends" range of events Services: » WAP portal incl. mobile content » Bluetooth activation at the event » Mobile ticketing at the event » SMS & MMS boards during the concerts » Download centre Target audience: Young adults Countries: Germany, France, Greece, Hungary, Italy, Lithuania, Poland Year: 2006 Duration: 6 months
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L’Amour Collection for Romantic Mobiles
12snap created mobile content to suit Nokia models developed to make the hearts of a design-conscious target audience beat that little bit faster. Fabulously attractive, and direct from the Web onto their mobile.
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Customer: Nokia Project: Mobile content for Web downloading in the style of the Nokia L’Amour Collection Services: » Mobile content Target audience: Young adults Countries: Belgium, Czech Republic, Denmark, France, Germany, Greece, Hungary, Ireland, Italy, Luxemburg, Netherlands, Norway, Romania, Russia, Slovenia, Sweden, Turkey, UK Year: 2006 Duration: 4 months
